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Showing posts with label Designers. Show all posts
Showing posts with label Designers. Show all posts

Tuesday, 14 May 2013

The 20 Best OS X Apps for Designers & Web Developers

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Wednesday, 5 September 2012

30 Adobe Photoshop & Illustrator Tutorials for Web Designers


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Wednesday, 13 June 2012

Web Site Development - The Roles of Web Designers and Web Programmers


A web site is a software package. By definition, a package is a ready-made program that is available to users for use to perform some tasks. These users include non-IT professionals. Thus, a web site qualifies to be a package like Microsoft Office, Peachtree Accounting packages.

Before the revolution of The Web (WWW), development of software package was the exclusive preserve of skillful programmers. Programmers or software developers develop the logic of programs which a package will eventually use to function. This logic building aspect of software development requires high level of intellect. This together with the intricacies of mastering programming languages made the development of packages uninteresting and unattractive to a large spectrum of people.

Following the revolution of The Web, it became possible for non-programmers to develop packages right from the inception. These are web-based packages and of course, web sites, requiring no programming skills. The result was the creation of a new type of profession called Web Design. A web designer is someone who organizes a web page by arranging texts, pictures, animations, forms etc on a page and formats them to produce good presentation. All he needs do is to make use of any of the appropriate web development tools like Macromedia Visual Studio and Microsoft FrontPage. Through the Design section of Macromedia Dreamweaver, for example, you can design a whole web page without using HTML codes. What you have is a web site. A web site is one or more web pages. These web development tools are the equivalent of what the popular package Adobe PageMaker does which is to organize and format pages of books, magazines, newspapers etc. No programming is required.

The limitation of web designing is the creation of static web sites which may be suitable for some applications but not all. They produce non-interactive and non-dynamic web sites that are unsuitable for certain applications and needs. For example, online registration. The role of a web designer stops at this point and that of a web programmer begins. As a result of the limitation of static web sites, the need to move further arose. People wanted sites where they could post forms for tasks like creating accounts online and authentication of passwords. This led to the development of web programming languages otherwise known as scripts. Examples are JavaScript, ASP, ASP.NET, JSP, PHP, ColdFusion etc. The result was the creation of the profession of web programming. A web programmer is someone who develops programs for the purpose of performing automated tasks on a web site. Some prefer to call them software developers. Example of such tasks are:


Data validation.
Form submission.
Sign Up.
Database search.

Thus, it became possible to develop dynamic and interactive web sites capable of doing what conventional software could do on stand-alone computer and network using non-internet technologies. Online banking, stock broking are examples. These functions can now be carried out entirely on internet. To develop functional scripts for such automated tasks, logic building and mastery of the programming language to use in terms of syntax are required. Most of the programs are written from scratch.

Can you be a web designer and a web programmer? Yes, you can. There are people who double as web designer and web programmer but specialists are noted for doing better in their respective fields of specialization than non-specialists. Some sites do not require more than web designing but many sites nowadays require both web designing and web programming like the multi-tier applications that have presentation layer, the logic layer that interfaces the presentation layer with the database, and the data layer that contains the database. There are even database specialists who design database and write what is called stored procedures and triggers right inside the database. The use of stored procedures increases the overall efficiency of site execution as it minimizes the number of times SQL statements are parsed, compiled, and optimized during execution. You can see that site development is quite deep.

The roles of web designers and web programmers are complementary in the development of web site. You need to identify where your ability lies and allow that to inform your choice of area of specialization. If you know you have the ability to write programs, you can go beyond web designing and become a web programmer but if it is otherwise, stick to web designing and continue to grow and sharpen your skills. The truth of the matter is that programming is not for everybody.

If you are a conventional graphic artist, you will find it easy to crossover to web designing and if you are a conventional programmer, you can readily crossover to web programming. What I mean by conventional graphic artists are those who have the expertise in the use of tools like CorelDraw, Photoshop, and PageMaker to perform Desktop Publishing tasks. By conventional programmers, I mean the experts in programming languages like C++, FoxPro, COBOL, and Dbase.

As long as you can determine where your ability lies, you will surely overcome frustrations in your tasks of developing web sites and you will continue to enjoy what you are doing. If you are a web designer and you have a job that involves programming which you cannot handle, look for assistance from a web programmer. If you are a web programmer and you are having issues with web designing in your task, seek the assistance of a web designer. If you can handle both areas to a very large extent, well and good.




Olumide Bola holds a bachelors degree of the University of Ibadan, Nigeria and is currently pursuing chartered membership of the Computer Professionals Registration Council of Nigeria (CPN). He is also a member of Nigeria Computer Society (NCS). He has trained scores of people for well over a decade in programming and non-programming courses. He is currently a Software Developer and the Managing Director/CEO of Victolay Technologies Limited.




Monday, 28 May 2012

Web Designers


At the risk of simply stating the obvious, web designers design websites.

However, even a brief surf round the web shows that not all websites are the same (or as effective) and, by implication, not all web designers create websites in the same way. Whether websites are good, bad or indifferent, web designers have a huge responsibility for the ultimate success (or failure) of any website.

How Do Web Designers Design Websites?

The first thing that a professional web designer should try to do is to understand the client's exact requirements. Entering a few basic search terms for a client into a search engine should give an indication of the current state of the client's web presence and might trigger some obvious questions that the web designer should ask the client.

The client's answers to the following questions can be helpful to the web designer:

- Is a new website required or does an existing website need to be redeveloped?

- Is an e-commerce website or an information only site required?

- What products or services does the company or organisation provide?

- What is the client's target audience?

- Does the client have demographic information about the target audience?

- What information is to be provided via the website?

- How does the client use logos and branding?

- What competition does the client face from other websites?

- How will the website be updated and maintained?

Web Design Software

Although interactive web design software is available online, particularly for creating blogs, the available templates are usually quite restrictive and often lead to the creation of websites with a similar look and feel. Most web designers avoid this approach because the resulting websites tend to be very stereotyped.

Besides the option of writing HTML, ASP and Javascript web pages from scratch, web designers have a choice of web design software packages available for creating web pages, for example, Adobe Dreamweaver and Microsoft FrontPage. However, simply having suitable web design software tools available is not enough to guarantee the creation of a functional website that looks enticing.

Benefits of Bespoke Website Design

The overall layout and navigability of a website is absolutely critical to its success. Research has shown that if a user doesn't find what they're looking for on a website within four mouse clicks, then they'll look elsewhere. Therefore, it is essential for the web designer to get the basic structure of the website right. Aesthetically pleasing images and fancy colour schemes count for nothing, if users can't find their way around the website. In addition, a good web designer will always create a website that is easy to update and expand.

"To begin at the beginning ..."

The most important page on any website is the home page.

Any web designer who forgets this basic fact is likely to come to grief. A website's home page is the starting point for most visits to a website and indicates to users what the website has to offer. The web designer should include a meaningful title or one sentence tagline on the home page explaining what the website is all about. The home page should make clear the important items that the website contains and how the website can be easily navigated. Most web designers consider that for a website home page, 'less is more'. What this means is that the website user should be presented with a clear uncluttered view of what is available, without distraction from excessive detail and whizzy graphics.

Choosing a Web Designer

Like other forms of design, web design is a combination of taste and functionality. Looking at websites that the designer has created previously is always a good starting point. However, it is also important for the client to communicate directly with the web designer; the web designer will need to interpret the client's requirements because in the end it will be the client's website, so the client must be entirely happy with the final result.




E-Business Engineers Ltd are a leading website designers that offer all types of bespoke commercial and traditional web design. To view some sample designs log onto our case studies page [http://www.e-businessengineers.com/Case_Studies.asp?PCID=5].




Sunday, 27 May 2012

Don't Get Burned By Web Designers


If you bring up the subject of web design with small business people, it wouldn't take long to find someone who has been burned by a web designer. Perhaps they have even come to the conclusion that a web site is not worth the expense. Let's look at how and why that happens, and outline some success principles that will help you when you need web design services. Since so many web designers get it wrong, the web design principles that actually work may surprise you.

One of the problems with web design is that software programs have made it seem easy to create a web site. If you have the software, it would not take you long to build a web site. There are an abundance of inexpensive templates available to make it even easier to put together a web site. Getting a professional looking web site is not difficult at all. So you may wonder, why is that a problem?

The process of creating a web site does not end with making it look professional. In fact, that could very well be one of the least important aspects of a web site design. Let's face it, there are ugly web sites that make a lot of money. Since life is not fair, there are great looking web sites that make little or no money. I'm not saying the professionalism of your web site is not important; I am saying it's not enough.

There is a serious flaw in the web design industry, and small business owners are especially prone to fall victim to it. The problem is that usually, very little business planning goes into a web site design. Too many web designers are more concerned with selling web design than taking the time to build an effective web site.

This deficiency stems from the fact that very few web designers are marketing people. Small business people do not have big advertising budgets, so they are easily attracted to the low rates of average web designers. Good marketing means setting priorities and effectively using your resources to accomplish goals.

The one element I find seriously missing in web design is the very thing that is fundamentally important; that element is uniqueness. A Unique Selling Point (USP) is one of the basic tenets of marketing. You must answer the questions: why should I buy from you, and, what makes you different from my other choices? If you fail in this area, your web site visitor will not be kind to you. They will leave and not come back; they will probably not tell you why they left either.

Read your web site copy to see if it contains another common error. Does it say, "We this," and, "We that?" Do not "we" on your web site visitors! Your web site copy should speak to the visitor, address their needs, and solve their problem. It must compel them in some way. You need to draw them in and sell them on your solution.

When you take notice of how many web sites violate these basic marketing principles above, you will begin to see how you have the opportunity to rise above your competitors. Just think, if the majority of business web sites are violating even these most basic principles, how much more could you benefit from hiring a web designer who understands marketing?

There is a lot of emphasis placed on search engine optimization (SEO), and there should be, because this is very important if you want to have your web site found by people using the search engines. For most web sites, search engines account for 80% to 95% of all visitors. However, as important as SEO is, if you have a web site that is not creating sales with the visitors you are already getting, SEO is the wrong priority.

The next principle is the one you will probably find the most surprising. People actually read web sites! Yes, they do have a short attention span, and we will look at that point next, but they do read. There have been many studies done to document the way people use web pages. Even though so much attention is given to graphics, the studies show that well over 75% of the time, web page users read the text before they notice graphics.

This does not mean that graphics are unimportant. Visual elements are one of the many advantages a web site can provide. When you consider that people use the Internet to seek information, then it does makes sense that they will read your web site's content. Providing the right information can mean the difference between winning a customer, or surrendering them to your competition.

I also promised to cover the short attention span issue. It is often called the 3 second rule. According to web studies, if you cannot capture the attention of your visitor in approximately 3 seconds, that's how fast they usually leave your web site. I suspect the reason is because so many web sites are such a horrible waste of time, that people's patience has been worn down. The solution is to have a fast loading page that quickly clues them in that you can solve their problem. If they can "skim" in a few seconds, and you grab their attention, you have successfully drawn them in so they will stay a while.

Statistically, it takes 7 visits before you make a sale. If your web site is not done correctly, you will have dismal results because you can't get them to come back seven times. That is why so many web site owners are disappointed with their success. That is why some web designers provide what seems to be a bargain, while other web designers have to charge more to give you a better value. It takes more time to plan and create a good web site design.

The good news is that most of your competitors will go for the bargain and suffer the same fate as everyone else who does not realize the value of an effective web site design. Very few of them will invest the resources needed for success. If you do, you can win. This does not mean you need the big budget of a major corporation, or that it has to be expensive, it just means you need to be willing to do better than average. The rewards are much greater when you stretch beyond the norm.




Steve Chittenden seeks to help business owners and organizations market themselves effectively and succeed. His company, Creative Business Services, provides carefully planned web design, graphic design, writing, and marketing services aimed at achieving this goal. Please visit www.cbscreative.com for more information.




Saturday, 26 May 2012

How To Identify Fake Web Designers -- And Choose A Real One


Like going on a blind date, choosing the right web designer can be an adventure fraught with false hope.

Unlike a big corporation, a small business generally has a tight budget--especially when it comes to advertising and promotion--to engage a big web design agency to serve their online marketing needs.

With the understanding that a cheap-looking website is not the best way to represent your business--or that you do not have unlimited funds to throw at web designers on the off-chance that you'll get something that resembles what you want--there exist good small design studios and professional freelance web designers with reasonable rates, fortunately.

Here are some tips on how to choose the right one to meet your small business needs.

Identify the Fake Web Designers

Check out their portfolio!

Do they look professional? Is the style of the designer something you would like to have on your own site? Are they logical, easy to use, and provide what's needed to help customers achieve their (and the clients') goals? That means that a lot of business development has gone into them.

Web Designers vs Web Programmers

There are many web designers who are actually programmers who know little, if at all, about design. They use templates that are created by other professional designers. Unfortunately, templates aren't customized to your unique business.

Moreover, with advances in software applications, it is easier than ever to create and build a website. These software can help anyone build a website without knowing a thing. However, there is a distinct difference between creating and designing one.

Design, be it web or print, is about communication. Without the necessary design knowledge how could the programmers do an effective job communicating with your prospective customers?

How Can Good Design Help Your Business

Design is about you--what you know, what you see, and what you have to say. Behind every design is a vision, a purpose, a reason to be. Web design is not about decoration but communication; about making your words and vision visible, giving it form and body for all the world to see.

While the sales copy of your website remains vital for the effective selling of your products or services, the use of typography, color, graphics and layout help lead your prospects read and navigate your website.

This makes your page a pleasure to read and increases their overall user-experience.

A professional, well-designed website has been proven to increase sales!

Web Design Process

The web design process is also a matter of planning, what to include and what to exclude, good design, appealing text, how to sell, what business plan to follow, and more.

Like any other marketing medium, it requires a lot of work by individuals who understand what visitors and the search engines like to see: properly organized text. Combining a nice layout with SEO isn't easy, make sure the designer understands both the human and search components.

The result is pages that perform well for visitors and rank high for specific keywords.

No doubt, there are many who can turn out professional websites, but few who will volunteer to spend dozens of hours consulting with a client, designing a clear and unconfusing website, and sweating over ad copy, pictures and all the major and minor details -- in essence, creating a online marketing vehicle.

Online Marketing

The number one mistake that most first time web site owners make is that they don't know what to do with their site after it's designed. It is very possible to have a beautiful site designed for you and no one ever sees it.

A website is merely another means of marketing your products or services. With hundreds, if not thousands, of websites sprouting out everyday, competition is fierce. Having a "web presence" for your business has virtually become an understatement.

A good designer will not only help you create a professional looking site, they will also ensure that your site gets a good ranking with the search engines so that your site can be easily found online. Make sure that your designer will optimize your site for the search engines and submit it to the major search engines. Your website need to rank reasonably well in search engines.

Moreover, small business should seriously look into harnessing the power of the social media and sound web marketing design to increase the exposure of your services and products to extend your reach.

Is a Website Just a website

In the online world, traffic and targeted prospects is the life blood for you website. A pretty website becomes a white elephant if no customer visits it.

Does the web designer practice what he preaches? How much traffic is his website receiving?

To get an estimation of the amount of traffic, go to http://www.alexa.com, enter his URL to get the traffic details. You'll see the Traffic Rank for his website. As a general rule of thumb, if the traffic ranking isn't within the 1st Million globally (e.g. Yahoo ranks no. 1), then his online marketing effort certainly has much room for improvement, even for his own business website.

Offline Marketing

Small businesses exist in numbers far larger than big corporations.

It is ever more important for your business to stand out from your competition with a professional, consistent image--your corporate identity, namely from your web design, company logo, to the offline marketing collateral such as business card and flyer designs etc.

Having the same company to design both your online and offline marketing collateral have significant advantages of consistency and cost.

Word of Mouth and Testimonials

Word of mouth is a good indication of someone who knows his stuff.

If he comes strongly recommended by trusted friends or family members, chances are he's created design solutions that work for their business quite well. Ask them whether it was a good experience or not.

Most designers will have testimonials from previous clients on their website. It's a good idea to see what his customers are saying about his services. Follow the web links and try contacting some of them. You should have a feel after talking to one or two. This also ensures the testimonials are not fake ones that were simply "made up".

Chemistry is Key

You are going to have to share aspects of your business, from visions to operations to preferences to competition, with this person.

So it's important that you feel comfortable enough with him to be honest about your business details and goals, as well as ask as many questions about his advise as you need to. Does the designer seem friendly and are they willing to answer all of your questions? Does he respond promptly to your emails and/or phone calls?

A good designer will keep in touch with you every few days, at least. You don't want to get down to the final days of creating the site only to find out you don't like it!

Look out for his modus operandi during the first meeting. He should be asking you extensive, detailed questions about your requirements and goals, in order to analyze your needs.

Someone who is more interested in telling you the different design packages he can offer you is probably more concerned about making a quick buck.

Website Maintenance

A common issue with most small business is a lack of technical skills. What happens if you want to update the content after the project has been completed? Can you update it yourself without any HTML knowledge?

Content Management System

Would your website be built on a content management platform such as Wordpress or Joomla? This will allow you to update, edit and add pages on your own without going back to the web designer. Thus saving time and cost.

Engage your Customers via Blogs

If you are marketing your business on the web and you don't have a blog, you will always be beaten down by your competition.

A Blog platform allows you to do things no one else in your market can do with static websites. This means you don't just have a web site, you have a search engine magnet and an interactive community builder that will drive targeted, willing-to-buy visitors to your site.

Price

This is an important factor for any small business to consider.

Although there is no clear-cut rule as to what an "average" price for web design is. In most cases, you get what you pay for. You are paying for this his expertise, time and experience.

Be realistic about your budget. You may not have all the bells and whistles such as animation and special effects.

It is more important to create a successful website that has a good position in the search engine and one that you are very happy with the look and function of than to save a couple of bucks. If you get a good site, your site will be able to grow with your company and, hopefully, that's for a very long time!

The savvy, experienced web designer can implement your ideas and enhance them, spotting possible pitfalls and making recommendations along the way--and he'll help you to understand the procedure and give you the benefit of his experience and understanding of the Web, so that you come away not only with a website, but with an enhanced understanding of the Web and online business. In short, he'll work with you and be effective.





Pagethinker is about web design for small business. A small singapore web design studio specializes in designing effective websites for online marketing. For tips on how to design to attract both customers and search engines, and ultimately, sell your products & services, visit http://www.pagethinker.com




Friday, 25 May 2012

How Professional Web Designers Can Improve Your Presence Online


The Internet is the new way to advertise your business and reach thousands of people a day. Unfortunately there are also other competitors that are advertising online too. A professional web design company knows how to design a web site and promote it to attract the highest number of customers.

Your Business Card and Store

The business web site acts as a business card and an online store. The appropriate web designing can project a very knowledgeable and polished web site. Just like you would hire someone to build and design a physical store and advertising campaign, so should you hire expert web designers to build and design your business web site. Without the expert look, your web site will lose clients.

Saving Time

A wise business owner will outsource web designing to save time. There is a lot to learn before effectively designing a web site including SEO, HTML, CSS, Photo Optimization, Search Engine Optimization, Java Script to name just a few. Most business owners do not have the time to learn all these different facets of web design quickly enough to build a professional looking web site.

Customization

With over 58,000,000 web sites on the Internet your site must stand out and attract customers that will use your business. Professional website designers will know how to design a site to suit your business needs by adding contact forms, picture galleries, FAQs, forums, and other necessary tools that are not found on pre-made templates. Expert web designers also know how to convey the correct business message using fonts, color and layout.

Finding a Web Designer

The best place to find a web designer in online. However choose a web designer that is suited to your potential clients. For example a company in India would be wise to search on the Internet for "web design company India" as professional web designers in India will know the Indian audience better than a web designer that works out of Scotland. Once you have a list of web design companies in India look through their web sites and make sure they are professional, easy to navigate and get their message across.




Hire dedicated web designers expert in website designing, graphic designing, hand sketch, table less designs and much more to give your site a professional and impressive presence online. Visit leading Web Design Company India and find your best outsourcing partner for all your web designing needs.




Wednesday, 23 May 2012

Web Designers Are Made in Heaven


Web design is the skill of creating presentations of content that is delivered to an end-user through the World Wide Web, by way of a Web browser or other Web-enabled software like Internet television clients.

The intent of web design is to create a web site that is a collection of electronic files that reside on a web server and present content and interactive features/interfaces to the end user in the form of Web pages. Such elements as text, bit-mapped images, and forms can be placed on the page using HTML/XHTML/XML tags. Displaying more complex media (vector graphics, animations, videos and sounds) requires plug-ins; they are also embedded into web page by using HTML/XHTML tags.

Once you understand the term web design you might be able to differentiate between website graphic designer and website designer. Another thing is pretty clear that web designers have acquired skills which they are not gifted so naturally; some have acquired good and some are less skilled. Now, as a project owner, it is your job to decide who is good for you.

Let us see qualities of good web designer. Here we will see interpersonal skills of web designer, not the technical aspects because technical aspects depend on the nature and demand of your project.

Good Planner

Good web designer need to plan ahead of the goals of website they are going to build. Web designer can put focus on possible people who might be interested in website.

Good Organizer

Web designing needs to deal with lots of stuff at a time. Designer should organize code files, images, texts, videos, audios, and a lot more. If designer don't put all in well-labeled folders and organize it in a good manner then some elements might be misplaced.

Good evaluator

Your web application is one kind of sales representative for you; therefore it needs constant faultfinding eyes so that final shape is a robust design. Your web designer need such eyes so your site can catch maximum traffic and you get maximum customers for your business.

Good Partner

Your web designer should have proper understanding of your business just like a partner so he/she can formulate effective design strategy that gives your business a maximum benefit.

Good Portfolio

Your website designer should have a good portfolio means he/she should have past experience in related field or technology so he/she can perform challenging tasks with a confidence. For instance your project need Ajax based application and designer's portfolio doesn't see any usage of Ajax at all then there are fewer chances to implement it correctly.

Good Relationship

Once your web design project is finished; you may require updates in your website. In such scenario, you may again need the services of your previous web designer because he/she is the person who is most accustomed with your project. In short, your web designer should be relation oriented and should believe in long-term relationship.

Good Communicator

Finally, your website designer should be good communicator since communication is a vital aspect from the beginning to the end of the project. Project designer should extract all needed information from the clients, convert it into coding, and deliver results as per clients' desire.

All of above are the qualities of good designer or rather a good professional, that's why I believe that good web designers are made in heaven.




Mahendra Sharma is a web technologist working on web solutions for past 10 years. He has developed a skill to identify good Web Designers.




Sunday, 20 May 2012

Combining Web Design Business With Web Hosting Can Generate More Income For Web Designers


Web designers and developers are the foundation of the Internet. If you are skilled in web design or web development you can make a growing income on the Internet. The secret to making money with your web design and development skills is to include web hosting in your web design or web development quotes or standard packages.

You can add $50 a month to your income, hosting your client sites with more ease. You don't need to get a dedicated server and you don't need to worry about trying to compete with web hosting companies. What most people think is just getting a website up. They contact the web designers first, without really knowing that there are web designers and web hosts. Terms with "web designer"get more searches per day than terms with "hosting". People are looking for web designers to get their sites on the Internet.

Web designers and developers can incorporate the sale of hosting into their web development and design projects. As a web designer you can bill your customers for the hosting fees within the design and then host the account for a year or on a month to month basis. You will be surprised at how much extra income you can generate from your web design customers.

Providing hosting for your web design clients will give you greater assurance that your customers will come back to you to make changes or update their site. This allows you to keep generating income from your work and customer base. Let's look at some numbers, and how billing for hosting on top of your web design work can make you some serious money. Let's assume you get paid $500 - $1000+ for a site design. If you charge your client for hosting as well you could generate up to $50 extra per site, per month in hosting fees. You could make up to $1100 to $1600 per site, per year instead of just $500 or $1000 per site. With 100 clients this could equate to $110,000 or $160,000 per year instead of $50,000 - $100,000 per year. On top of this, remember your client is more likely to come back to you to update and maintain your site which means more money for you, for easy work.

With a little effort and focus you could generate a very healthy income in your web design business. With tools like Joomla, WordPress and other highly customizable content management systems you can make the hard work incredibly efficient so you can focus solely on the design. Right now there are a myriad of powerful web applications, content management systems and shopping carts you can quickly install in your reseller web hosting account and produce a design for very quickly. There are also a myriad of ready to run, specialist applications written in ASP, ASP.Net and PHP that you can bolt on to your customers site, customize the design for and really impress your them. With these easily installable web applications you can very quickly impress your customers and raise the value of your web design fees - and the fact that they are specialist customized web applications you have put together, your web design customer will be happy to pay your hosting fees.

For your design business you don't need anything fancy, you don't need dedicated servers or specialists billing or server management systems. You can utilize the cost efficiencies of shared hosting to maximize your profit. One way to do it and a lot of designers do this, is get a new shared hosting account for each site they design and charge the customer more than they pay.

The better way to do it and really maximize your profit is to get a reseller hosting account where you can host all your customer sites in the one hosting account. This works out much cheaper than getting a separate account for each customer site. A good reseller account will give you far more room to move and even greater cost effectiveness which means even more profit and less effort.

Getting up and running with a good reseller hosting account is easy and incredibly affordable. For just a few hundred dollars per year you can host 50 or more sites. A quick search on reseller hosting will give you plenty to choose from. In our experience Windows hosting reseller packages are a good idea as a Windows reseller hosting account will give you the freedom and choice to run ASP, ASP.Net as well as PHP sites with MySQL or SQL Server databases. Linux hosting is incredibly efficient and gives you some of the cheap hosting options available but does not support ASP or ASP.Net applications. For an extra few dollars a month you can get Windows hosting and dramatically increase your options for your web design customers from a wider array of available web applications and freely available code in ASP and ASP.Net.

With Windows hosting you can use all your favorite web design tools and you'll have the vast resources of Microsoft development products like Visual Studio at your disposal. As a reseller looking at Windows hosting accounts make sure the host offers Multiple IIS sites and not just unlimited domains. To properly host multiple sites on Windows each site needs to have it's own entry in IIS (Internet Information Server - the Windows web server). Many hosts say unlimited domains and what they really mean is running unlimited domains on one site. All you get with unlimited domains on one site, is your multiple domains show the same site or requires you to write code to detect the domain and redirect to a directory. This is not a great way to run your customer sites.

With each site having it's own entry IIS means you can have separate application settings, assign it to different application pools and maintain separate log files. This means you can have more control, more flexibility and produce a much better solution for your client. Being able to put your customer sites in separate application pools means that if one of your customer sites get's busy or some crazy bug causes a problem it will isolate it to just that site and you wont end up with all your customers screaming at you that their sites are down.

After 12 years working on the internet. Through booms, through busts, good times and bad times web designers and developers quietly rule the web. Businesses of all sizes look for web designers first and in our experience they really don't want to know too much about hosting. As a designer you can save your clients from the complexity and confusion of hosting and make money from it. To make money from hosting your client work you really don't need to leap out and set yourself up as a web hosting provider with billing systems, hosting plans and support systems and processes. Start off by hosting all your sites in one reseller hosting package and you'll be surprised at just how much extra money you can make for very little effort. The best thing of all you can keep your focus on why you became a web designer - designing web sites!




Dolson Ifegwu is a professional webmaster and a systems engineer. He has designed several websites for companies, organizations, etc. Check out his website, [http://www.kifecwebsolutions.com] for more details.




Saturday, 19 May 2012

Business Relationship Basics for Freelance Designers



Freelance designers and other freelancers often miss the boat when it comes to finding new customers and building their freelancing business.


That’s because they don’t understand how building healthy long-term business relationships fits into their marketing plan. In the eyes of some freelance designers, a contact is either an immediate prospect or they are not worth pursuing. Often, this means they miss a lot of business opportunities.


In this post, I’ll discuss the importance of building relationships and what it can mean for a freelance designer. I’ll explain why long-term relationships are important and also provide you with five tips for meeting and building business relationships. If you like this post, you may also enjoy reading Why Online Friends are Important to Freelancers.


I totally get it. You’re afraid of the feast or famine cycle. That’s why your focus is on finding short-term freelance design work.


You’re right. You probably do need short-term work right now. You need to keep that cash coming in.


But, you also need long-term business relationships. Trust me, one day those long-term relationships are going to become the source of some of your best projects.


Why are relationships so important? It’s simple, relationships with business colleagues and contacts grow trust. People prefer to do business with those people they know and trust.


Plus, you are more likely to get repeat business and referrals if you have a strong business relationship with the client.


So, if you want more design work, develop more relationships based on trust. How can you do that? Try building long-term relationships.


Most freelance designers severely underestimate the value of long-term business relationships. The prevailing attitude is: if you don’t hire me today I have no time for you.


Some freelancers are even downright rude to contacts who don’t hire them–talk about burning your bridges!!


The thing is, people move around. They change jobs. Some people move back and forth between freelancing and the corporate world.


That business contact you mouthed off to today may one day work for your ideal client. If you’ve already burned your bridges, what do you think the odds will be that he or she will hire you in their next job?


You need to shift to long-term thinking. Try to remember that the business friend you make today may have work for you in a few months or even a few years.


At the very least, try to be polite to almost everyone.


You may not be sure how to go about establishing the long-term business relationships you need. So, let’s move on to some tips that will help.


Here are five tips to help you find and develop long-term business relationships:


Participate. Before you can develop long-term business relationships, you need to meet people. The way to meet people is to participate. Leave meaningful comments on blogs. Connect through social media. Go to meetups and conferences.


Remember it’s not about you. Too many freelancers think that asking for something is connecting. It’s not. Contacting a stranger on Twitter or Google+ who has never heard of you to ask them out of the blue whether they’ll hire you isn’t building a relationship.


Add value to the relationship. You need to give people a reason to want to connect with you. Perhaps you are able to answer a question that they have posted. Maybe you can point them in the direction of a resource that they need. Look for ways to add value.


Stay in touch. It goes without saying, you can’t build a strong relationship if you don’t check in regularly. Of course, you also need to respect your contact’s time. Customer relationship management (CRM) tools may help you to insure that nobody falls through the cracks.


This is for business. The contacts you make may or may not be the same folks you’d invite to your pool party. That doesn’t matter. That doesn’t matter as long as there’s trust and respect because you are not looking for new BFFs (best friends forever). These are business relationships you are nurturing.


How do you nurture long-term business relationships? Every freelancer handles this differently. We’d love to hear your tips.


Image by Trekking Rinjani



View the original article here